How can you make money online selling courses?


How can you make money online selling courses?


Many of us have knowledge in a variety of fields, and we want to share it with other people. That’s why it can be a very good idea to create an online course and sell it online. Believe it or not, making money online through courses can be very profitable, and it won’t cost you that much either. What we recommend you to do is to follow these steps and get started, because it’s a great source of passi8ve income.

Find the right platform where you can sell your courses

There are a large variety of online course platforms that accept teachers, ranging from Udemy to Skillshare, Teachable, Thinkific and many others. The main focus for you is to have a platform that doesn’t have a lot of fees, and where you get quite a bit of exposure. With that in mind, you also want to check their terms of service for any restrictions.


Udemy is a leading online learning platform offering a vast array of courses taught by experts worldwide. With a user-friendly interface, Udemy provides accessible education on diverse topics, from tech skills to personal development. Students can learn at their own pace, making it a popular choice for self-paced, affordable, and quality education.


Working as an online trainer at Coursera provides a dynamic opportunity to share expertise with a global audience. Trainers collaborate with top universities and industry leaders, creating engaging courses that empower learners worldwide. This role offers a unique platform to contribute to the online education landscape and shape the learning experiences of diverse students.

Skill Share

As a Skillshare online trainer, you become part of a vibrant community, sharing your expertise and passion with a diverse audience. Crafting engaging courses and connecting with learners globally, this role allows you to contribute to Skillshare's creative and collaborative platform, shaping the learning journey for students seeking valuable skills and knowledge.

Record your online course

At first, you want to keep things basic, you just have to record the video in a simple way and also show examples as needed. Keep in mind that most online courses are split in small lessons of a few minutes each. This is important because students can study a lesson or two at a time, at their own pace. If you have a course that’s not split and way too long, it becomes an issue. Of course, once you finish the course, you will have to do some video editing to ensure it all looks great.

Upload your online course

After meticulously preparing your online course, the next crucial step is to upload it onto the chosen platform. It's important to note that certain platforms may demand exclusivity, limiting your ability to market the course elsewhere. Before finalizing your pricing strategy, conduct thorough research to align your course fees with industry standards. Consider offering a competitive rate, perhaps even slightly lower initially, to attract early adopters and generate initial traction. This can be a strategic move to establish your course in the market.

As time progresses, continually assess your course's performance, gather user feedback, and monitor evolving industry trends. This iterative approach allows you the flexibility to adapt and refine various aspects of your course, such as content, engagement methods, and pricing. This adaptability is a key advantage in the dynamic realm of online education, enabling you to stay responsive to learner needs and market dynamics. Ultimately, your ongoing adjustments will contribute to the sustained success and relevance of your online course, ensuring it remains an attractive and valuable proposition for your target audience.

Promote Your Online Course

Promoting your online course through paid advertising is a strategic approach to maximize visibility and reach a targeted audience. Utilizing platforms like Google Ads or social media channels, you can craft compelling ad campaigns tailored to your course's unique value proposition. Identify relevant keywords and demographics to optimize ad targeting, ensuring your promotions reach individuals genuinely interested in your course content. Allocate a budget that aligns with your marketing goals, whether it's increasing enrollment or driving awareness. Regularly monitor and analyze ad performance metrics to refine your strategy, adjusting elements like ad copy, visuals, and targeting parameters for optimal results. Paid ads provide a rapid and measurable way to elevate your course's exposure, attracting potential learners who may not have discovered it through organic means. By leveraging the precision and scalability of paid advertising, you position your online course for success in a competitive digital landscape.


Promoting your online course is important, you can use paid ads and social media to generate some buzz around it. You can publish as many courses as you want, but the idea is to start with one, improve it and adapt it to what students request and need. Then you can start creating more courses. The great thing about online course is that you just have to do the main work once, and the course will consistently generate passive income with every sale.


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